Technical Article Sustainable Management

November, 2011. Andres Gonzalez Rey (CSR Unit, Ecopetrol), Member of ARPEL’s Social Responsibility Committee, in his technical article explains how corporate sustainability is a key component of business strategy of the largest and most recognized companies in the world. He states that not only translates into better financial results but also increases attractiveness of a company in the eyes of institutional investors who seek to diversify their portfolios toward investments in sustainable companies.